The Purpose Academy
Define your Purpose and Grow your Business
An introduction to the Define your Purpose Course
FREE PREVIEWWelcome to the 'Define you Purpose' course
Student Onboarding
Chapter Two: Ingredients of a Great Purpose
Chapter Two: Nike Case Study
Chapter Two: More Purpose Driven Brands
Chapter Two: Kodak - Putting Profit before Purpose
Foundations of Purpose Quiz
Chapter Three: The Purpose Blueprint Explained
Chapter Three: Kmart Example
Chapter Four: Your Purpose 'Building Blocks'
Chapter Four: 'Your DNA'
Chapter Four: 'Where you win'
Chapter Four: 'Where you win' Worksheet
Chapter Four: 'Why you matter'
Chapter Four: 'Why you matter' Worksheet
Chapter Four: 'Your challenger stance'
Chapter Four: 'Your challenger stance' Worksheet
Chapter Four: Your Purpose Blueprint
Chapter Four: Blank Purpose Blueprint Template
Chapter Five: Brand Purpose Statement
Chapter Five: Brand Manifesto Overview
Chapter Five: Tips for writing your Brand Manifesto
Chapter Five: Small Business Examples
Chapter Six: An 'Inside-Out' Purpose Delivery Model
Milty&Monty Purpose Documents
Joe's Fitness Purpose Documents
Course Completed
Exit Survey
Course Creator & Purpose Consultant
Every student makes a difference
Yes! The course uses insights from successful global businesses and then helps you to apply them for your business. There are also small business examples throughout the course to help guide you through the process.
The course has been designed to take around 10 hours in total to complete or roughly over a two week period for a busy business owner or manager.
No, this course is designed to help your business grow so there is no time limit on it, to ensure you can focus on your business (and life) when you need to, enabling you to complete the course at your own pace.
Yes support is available by contacting the course creator [email protected] and via our discussion forums where course participants can post questions and have discussions with our Purpose Academy community, including regular Q&A with our course creator.